Betty Crocker (Virtual)

THIS PROGRAM IS A VIRTUAL-ONLY EVENT. REGISTER BELOW BY LEAVING YOUR EMAIL ADDRESS TO RECEIVE LOGIN AND CALL-IN INSTRUCTIONS (SENT TO YOU ONE DAY BEFORE THE PROGRAM). 

Betty Crocker turned 100 years old in 2021. First made famous by the manufacturers of Gold Medal flour, she has become one of the most beloved and trusted advisors to American cooks. When the Betty Crocker Picture Cook Book hit bookstore shelves in 1950, its sales soon rivaled that of The Bible. To date, it has sold more than 75 million copies. Join historian Leslie Goddard, Ph.D. for a nostalgia-packed illustrated lecture exploring the history of Betty Crocker, how she first rose to fame in November 1921, why her cookbook has endured, and what makes her so iconic.

Leslie Goddard holds a Ph.D. from Northwestern University and master's degrees in museum studies and in theater. She is a lifelong resident of the Chicago area who has written two books on Chicago history. She has been lecturing and performing on topics in history for more than fifteen years.